During our time at Sunderland AFC, we delivered over £20m in revenue versus a forecast of £15.5m. Coupled with a focus on driving down costs, the club became sustainable inside twelve months.
Cuttlebrook can provide practical solutions for reconnecting venues with their fans and major stakeholders.
At Cuttlebrook, we understand that even in the toughest of times, the show must go on, and creating revenue streams is more important than ever.
We can help deliver Elite partnerships such as cinch and Norhampton Saints, and put together a host of commercial initiatives in the most challenging of markets.
We understand the great commercial value in creative use of new technology.
The SPVRS (Stadium Project Virtual Reality Suite) at The Tottenham Hotspur Stadium, uses virtual and augmented reality technology to deliver an immersive marketing experience. Winner of "Best Sales and Marketing Initiative" in the Stadium Experience awards and "Best Hospitality Project" in the AV Install Awards
Tottenham Hotspur
Working with the Premium Membership Services team at Tottenham Hotspur to deliver a complete set of Standard Operating Procedures (SOP's). These procedures are now being used on a daily basis and are especially useful in the on-boarding process and for knowledge retention within the Club.
Using our extensive network, Cuttlebrook can help build strong partner relationships with promoters, agents, intermediaries and local authorities, providing venues with new commercial revenue streams.
Cuttlebrook were delighted to work with Charlton Athletic in the submission of their EDI Code of Practice to the EFL.
Charlton Athletic has a unique, proud heritage of promoting equality and tackling discrimination from the pioneering fan-led initiatives in the 1990’s to the inclusion projects that are running today. We enjoyed being involved and learning about the vital work they do in their community.
Cuttlebrook can deliver fully integrated sales, marketing and P.R. plans.
Using data, research and insight to set prices, devise the most innovative product set in European football and intelligently target potential clients through digital, social and traditional means. The results?
£200 million in contracted revenue.
Wembley Stadium - Driving forward the sales effort at the height of the global banking crisis. Maintaining 17,000 members worth £650 million while delivering outstanding results across a range of concert and entertainment events